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E-Business & Digital Marketing Stage

Nov 10, 2021
10:45 - 11:00 (GMT+02:00)
Nov 10, 2021
Keynote
Add to calendar 11/10/2021 10:45 11/10/2021 11:00 Opening Speech Digital Marketing Stage - GoTech World 2021: Revive. Rise. Accelerate the future Welcome to E-Business & Digital Marketing Stage!

Speakers:
Cristi Movilă, Eastern Europe General Manager & EMEA SVP @VTEX

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232
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VTEX

Opening Speech Digital Marketing Stage

10:45 - 11:00 (GMT+02:00)
November 10, 2021
Keynote
Add to calendar 11/10/2021 10:45 11/10/2021 11:00 Opening Speech Digital Marketing Stage - GoTech World 2021: Revive. Rise. Accelerate the future Welcome to E-Business & Digital Marketing Stage!

Speakers:
Cristi Movilă, Eastern Europe General Manager & EMEA SVP @VTEX

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Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232
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VTEX
Welcome to E-Business & Digital Marketing Stage!
Carmen Barleanu
Carmen Barleanu
CX Marketing Consultant

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Meaningfully bridging brands and customers by building authentic relationships that the customers can enjoy seamlessly across channels – this is what Carmen believes to be critical for the long-term success of a company, and it can only be achieved by wisely using the right marketing technology to innovate and create value. With over 10 years of marketing experience in B2B and B2C markets from various industries, such as banking, energy, customer research, and private healthcare, Carmen Barleanu is passionate about customer experience and digital transformation and the foundation that can make or break them, which is the sync between the marketing and business strategies, objectives and resources.

Cristi Movilă
Cristi Movilă
Eastern Europe General Manager & EMEA SVP
VTEX
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With over 14 years of experience in building ecommerce businesses, Cristi Movilă is currently the Eastern Europe General Manager & EMEA SVP at VTEX. Part of the ecommerce landscape since its early years, Cristi created, launched and managed top online and omnichannel projects in Romania and abroad. His experience covers market leaders in the beauty and fashion industries such as Coty Cosmetics, Otter or Lensa, but also European start-ups of his own creation. With an educational background in Software Engineering and experience in all major business areas, Cristi is fully connected to the ecommerce ecosystem.



Cristi Movilă' sessions:

10:45 - 11:00 (GMT)
Nov 10, 2021
Keynote
Add to calendar 11/10/2021 10:45 11/10/2021 11:00 Europe/Bucharest Opening Speech Digital Marketing Stage - GoTech World 2021: Revive. Rise. Accelerate the future Welcome to E-Business & Digital Marketing Stage!

Speakers:
Cristi Movilă, Eastern Europe General Manager & EMEA SVP @VTEX

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232

Opening Speech Digital Marketing Stage

Welcome to E-Business & Digital Marketing Stage!


11:00 - 11:30 (GMT+02:00)
Nov 10, 2021
Keynote
Add to calendar 11/10/2021 11:00 11/10/2021 11:30 Scale Fast on a Crowded Market How an enterprise commerce platform can help you grow - GoTech World 2021: Revive. Rise. Accelerate the future This presentation will go through some of the most innovative ecommerce features

Speakers:
Catalin Vlădescu, VP of Sales @VTEX Romania

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Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232
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VTEX

Scale Fast on a Crowded Market How an enterprise commerce platform can help you grow

11:00 - 11:30 (GMT+02:00)
November 10, 2021
Keynote
Add to calendar 11/10/2021 11:00 11/10/2021 11:30 Scale Fast on a Crowded Market How an enterprise commerce platform can help you grow - GoTech World 2021: Revive. Rise. Accelerate the future This presentation will go through some of the most innovative ecommerce features

Speakers:
Catalin Vlădescu, VP of Sales @VTEX Romania

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232
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VTEX
This presentation will go through some of the most innovative ecommerce features
Catalin Vlădescu
Catalin Vlădescu
VP of Sales
VTEX Romania
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With more than 15 years of experience in the IT&C sector, 10 of them in ecommerce alone, Catalin Vladescu is now a VP of Sales for VTEX Romania. As a Platform Manager for eMag, Catalin has been an integral part in transforming the online giant from an IT store to a regional multicategory marketplace. Furthermore, as a Regional eCommerce Specialist for The LEGO Group, Catalin proved his experience is not limited to the B2C retail area, as he managed the entire regional strategy for the world’s largest toy manufacturer.



Catalin Vlădescu' sessions:

11:00 - 11:30 (GMT)
Nov 10, 2021
Keynote
Add to calendar 11/10/2021 11:00 11/10/2021 11:30 Europe/Bucharest Scale Fast on a Crowded Market How an enterprise commerce platform can help you grow - GoTech World 2021: Revive. Rise. Accelerate the future This presentation will go through some of the most innovative ecommerce features

Speakers:
Catalin Vlădescu, VP of Sales @VTEX Romania

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232

Scale Fast on a Crowded Market How an enterprise commerce platform can help you grow

This presentation will go through some of the most innovative ecommerce features


11:30 - 12:00 (GMT+02:00)
Nov 10, 2021
Keynote
Add to calendar 11/10/2021 11:30 11/10/2021 12:00 How to Talk to Bots – Top 5 SEO Tips - GoTech World 2021: Revive. Rise. Accelerate the future How to talk to Google bots to get the most of the organic traffic.

Speakers:
Silvia Dumitrașcu, Web Performance Product Lead/Functional Manager - Digital Tribe @ING Bank Romania

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Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232
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ING

How to Talk to Bots – Top 5 SEO Tips

11:30 - 12:00 (GMT+02:00)
November 10, 2021
Keynote
Add to calendar 11/10/2021 11:30 11/10/2021 12:00 How to Talk to Bots – Top 5 SEO Tips - GoTech World 2021: Revive. Rise. Accelerate the future How to talk to Google bots to get the most of the organic traffic.

Speakers:
Silvia Dumitrașcu, Web Performance Product Lead/Functional Manager - Digital Tribe @ING Bank Romania

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Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232
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ING
How to talk to Google bots to get the most of the organic traffic.
Silvia Dumitrașcu
Silvia Dumitrașcu
Web Performance Product Lead/Functional Manager - Digital Tribe
ING Bank Romania
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Silvia Dumitrașcu has been part of the ING Bank Romania team since 2014, when she joined as a Senior Digital Marketing Performance & Strategy Expert. In 2017, she occupied the position of Content, Social Media and Website Manager and in 2018 she took on the role of Web Performance Product Lead and Functional Manager as part of ING’s Digital Tribe. Silvia has a background in Finance and Marketing, working in companies such as IBM and one of the local Agile coaching Startups - Mosaic Works, and holds a Bachelor’s degree in Urban studies, as well as a Master’s degree in Physical Planning and the Management of Urban and Rural Settlements from the University of Bucharest.



Silvia Dumitrașcu' sessions:

11:30 - 12:00 (GMT)
Nov 10, 2021
Keynote
Add to calendar 11/10/2021 11:30 11/10/2021 12:00 Europe/Bucharest How to Talk to Bots – Top 5 SEO Tips - GoTech World 2021: Revive. Rise. Accelerate the future How to talk to Google bots to get the most of the organic traffic.

Speakers:
Silvia Dumitrașcu, Web Performance Product Lead/Functional Manager - Digital Tribe @ING Bank Romania

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232

How to Talk to Bots – Top 5 SEO Tips

How to talk to Google bots to get the most of the organic traffic.


12:00 - 12:30 (GMT+02:00)
Nov 10, 2021
Keynote
Add to calendar 11/10/2021 12:00 11/10/2021 12:30 The Digital Marketing Machine - GoTech World 2021: Revive. Rise. Accelerate the future We always try to find means to improve our digital marketing activity. From up to the very content that we provide to the end-user, down to the actual data analytics we need to collect, there are several directions which we look to improve in digital marketing related activities.

Speakers:
Bogdan Ivascu, Country Manager @ASUS Romania

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232
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ASUS

The Digital Marketing Machine

12:00 - 12:30 (GMT+02:00)
November 10, 2021
Keynote
Add to calendar 11/10/2021 12:00 11/10/2021 12:30 The Digital Marketing Machine - GoTech World 2021: Revive. Rise. Accelerate the future We always try to find means to improve our digital marketing activity. From up to the very content that we provide to the end-user, down to the actual data analytics we need to collect, there are several directions which we look to improve in digital marketing related activities.

Speakers:
Bogdan Ivascu, Country Manager @ASUS Romania

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232
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ASUS
We always try to find means to improve our digital marketing activity. From up to the very content that we provide to the end-user, down to the actual data analytics we need to collect, there are several directions which we look to improve in digital marketing related activities.
Bogdan Ivascu
Bogdan Ivascu
Country Manager
ASUS Romania
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Bogdan Ivașcu has been active in the IT domain for over 15 years, with experience in sales and commercial development of product portfolios. Bogdan currently holds the position of Country Manager for ASUS Romania, SYS department.



Bogdan Ivascu' sessions:

10:45 - 11:00 (GMT)
Nov 10, 2021
Other
Add to calendar 11/10/2021 10:45 11/10/2021 11:00 Europe/Bucharest Opening speech - Smart City Stage - GoTech World 2021: Revive. Rise. Accelerate the future Welcome to Smart City Stage!

Speakers:
Bogdan Ivascu, Country Manager @ASUS Romania

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232

Opening speech - Smart City Stage

Welcome to Smart City Stage!
12:00 - 12:30 (GMT)
Nov 10, 2021
Keynote
Add to calendar 11/10/2021 12:00 11/10/2021 12:30 Europe/Bucharest The Digital Marketing Machine - GoTech World 2021: Revive. Rise. Accelerate the future We always try to find means to improve our digital marketing activity. From up to the very content that we provide to the end-user, down to the actual data analytics we need to collect, there are several directions which we look to improve in digital marketing related activities.

Speakers:
Bogdan Ivascu, Country Manager @ASUS Romania

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232

The Digital Marketing Machine

We always try to find means to improve our digital marketing activity. From up to the very content that we provide to the end-user, down to the actual data analytics we need to collect, there are several directions which we look to improve in digital marketing related activities.


12:30 - 13:15 (GMT+02:00)
Nov 10, 2021
Keynote
Add to calendar 11/10/2021 12:30 11/10/2021 13:15 Networking break - GoTech World 2021: Revive. Rise. Accelerate the future In the Networking Breaks, you can visit the expo area or chat directly with representatives from our partners.

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232

Networking break

12:30 - 13:15 (GMT+02:00)
November 10, 2021
Keynote
Add to calendar 11/10/2021 12:30 11/10/2021 13:15 Networking break - GoTech World 2021: Revive. Rise. Accelerate the future In the Networking Breaks, you can visit the expo area or chat directly with representatives from our partners.

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232
In the Networking Breaks, you can visit the expo area or chat directly with representatives from our partners.
13:15 - 13:45 (GMT+02:00)
Nov 10, 2021
Keynote
Add to calendar 11/10/2021 13:15 11/10/2021 13:45 Meaningful Marketing Measurement: Understanding True Effectiveness - GoTech World 2021: Revive. Rise. Accelerate the future How can we better understand marketing effectiveness and measure it in a meaningful way?

Speakers:
Tim Bond, Director of Insight @DMA

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232
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VTEX

Meaningful Marketing Measurement: Understanding True Effectiveness

13:15 - 13:45 (GMT+02:00)
November 10, 2021
Keynote
Add to calendar 11/10/2021 13:15 11/10/2021 13:45 Meaningful Marketing Measurement: Understanding True Effectiveness - GoTech World 2021: Revive. Rise. Accelerate the future How can we better understand marketing effectiveness and measure it in a meaningful way?

Speakers:
Tim Bond, Director of Insight @DMA

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232
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VTEX
How can we better understand marketing effectiveness and measure it in a meaningful way?
Tim  Bond
Tim Bond
Director of Insight
DMA
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Tim is an experienced research and insight professional, with a background in social sciences and over 13 years’ experience in communications, data, marketing and technology. A social scientist by training, with an MA in Sociology from Aberdeen University, he has a proven track record of planning, executing and delivering strategic content and insight projects across a range of sectors. A key part of his role at the DMA is developing content and actionable insight for the data-driven marketing industry, which also supports the association’s core belief in putting the customer first and being the driving force of intelligent marketing.



Tim Bond' sessions:

13:15 - 13:45 (GMT)
Nov 10, 2021
Keynote
Add to calendar 11/10/2021 13:15 11/10/2021 13:45 Europe/Bucharest Meaningful Marketing Measurement: Understanding True Effectiveness - GoTech World 2021: Revive. Rise. Accelerate the future How can we better understand marketing effectiveness and measure it in a meaningful way?

Speakers:
Tim Bond, Director of Insight @DMA

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232

Meaningful Marketing Measurement: Understanding True Effectiveness

How can we better understand marketing effectiveness and measure it in a meaningful way?


13:45 - 14:15 (GMT+02:00)
Nov 10, 2021
Keynote
Add to calendar 11/10/2021 13:45 11/10/2021 14:15 2022 email marketing trends - GoTech World 2021: Revive. Rise. Accelerate the future It’s no secret that the pandemic has radically altered the ways in which consumers shop, forcing brands to rethink how they can deliver a superior customer experience when sales are largely shifting to ecommerce.

Speakers:
Andrei Georgescu, co-founder & Managing Partner @White Image

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232
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White Image

2022 email marketing trends

13:45 - 14:15 (GMT+02:00)
November 10, 2021
Keynote
Add to calendar 11/10/2021 13:45 11/10/2021 14:15 2022 email marketing trends - GoTech World 2021: Revive. Rise. Accelerate the future It’s no secret that the pandemic has radically altered the ways in which consumers shop, forcing brands to rethink how they can deliver a superior customer experience when sales are largely shifting to ecommerce.

Speakers:
Andrei Georgescu, co-founder & Managing Partner @White Image

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232
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White Image
It’s no secret that the pandemic has radically altered the ways in which consumers shop, forcing brands to rethink how they can deliver a superior customer experience when sales are largely shifting to ecommerce.
Andrei Georgescu
Andrei Georgescu
co-founder & Managing Partner
White Image
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Andrei Georgescu is the co-founder and Managing Partner of White Image. With over 18 years of experience in marketing, he is passionate about endurance sports, data and solutions that generate results. Currently, White Image delivers Data Management, E-Mail Marketing, SMS Marketing and creative solutions for top clients in all fields. Andrei is also a teacher at the IAA school, where he teaches E-Mail Marketing.



Andrei Georgescu' sessions:

13:45 - 14:15 (GMT)
Nov 10, 2021
Keynote
Add to calendar 11/10/2021 13:45 11/10/2021 14:15 Europe/Bucharest 2022 email marketing trends - GoTech World 2021: Revive. Rise. Accelerate the future It’s no secret that the pandemic has radically altered the ways in which consumers shop, forcing brands to rethink how they can deliver a superior customer experience when sales are largely shifting to ecommerce.

Speakers:
Andrei Georgescu, co-founder & Managing Partner @White Image

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232

2022 email marketing trends

It’s no secret that the pandemic has radically altered the ways in which consumers shop, forcing brands to rethink how they can deliver a superior customer experience when sales are largely shifting to ecommerce.


14:15 - 14:30 (GMT+02:00)
Nov 10, 2021
Networking Break
Add to calendar 11/10/2021 14:15 11/10/2021 14:30 Networking Break - GoTech World 2021: Revive. Rise. Accelerate the future In the Networking Breaks, you can visit the expo area or chat directly with representatives from our partners.

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232

Networking Break

14:15 - 14:30 (GMT+02:00)
November 10, 2021
Networking Break
Add to calendar 11/10/2021 14:15 11/10/2021 14:30 Networking Break - GoTech World 2021: Revive. Rise. Accelerate the future In the Networking Breaks, you can visit the expo area or chat directly with representatives from our partners.

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232
In the Networking Breaks, you can visit the expo area or chat directly with representatives from our partners.
14:30 - 15:00 (GMT+02:00)
Nov 10, 2021
Keynote
Add to calendar 11/10/2021 14:30 11/10/2021 15:00 You need social media communities now! - GoTech World 2021: Revive. Rise. Accelerate the future In this session we will explore why communities are important to distinguish yourself from competitors in social media.

Speakers:
David Cuen, Director of Content Communities @Booking.com

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232
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VTEX

You need social media communities now!

14:30 - 15:00 (GMT+02:00)
November 10, 2021
Keynote
Add to calendar 11/10/2021 14:30 11/10/2021 15:00 You need social media communities now! - GoTech World 2021: Revive. Rise. Accelerate the future In this session we will explore why communities are important to distinguish yourself from competitors in social media.

Speakers:
David Cuen, Director of Content Communities @Booking.com

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232
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VTEX
In this session we will explore why communities are important to distinguish yourself from competitors in social media.
David Cuen
David Cuen
Director of Content Communities
Booking.com
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David Cuen has over 20 years of experience in community building strategy, digital and social content, brand marketing and communications. He has worked in top global companies like the BBC where in his last role he oversaw the social media strategy of the BBC World Service in 29 languages. He also spent 5 years at Instagram in London and San Francisco where he was in charge of the team building Community Editorial channels in 6 languages and community activations such as Worldwide Instameet. He also led a team of PR and communication professionals to ensure brand engagement. At the moment, David works as Director of Content Communities for Booking.com overseeing the team in charge of all the external sources of content. There he is building communities of enthusiastic travel ambassadors on Travel Communities. He's also a professor on Social Media Engagement on Domestika, an online learning platform..



David Cuen' sessions:

14:30 - 15:00 (GMT)
Nov 10, 2021
Keynote
Add to calendar 11/10/2021 14:30 11/10/2021 15:00 Europe/Bucharest You need social media communities now! - GoTech World 2021: Revive. Rise. Accelerate the future In this session we will explore why communities are important to distinguish yourself from competitors in social media.

Speakers:
David Cuen, Director of Content Communities @Booking.com

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232

You need social media communities now!

In this session we will explore why communities are important to distinguish yourself from competitors in social media.


15:00 - 15:30 (GMT+02:00)
Nov 10, 2021
Keynote
Add to calendar 11/10/2021 15:00 11/10/2021 15:30 3 smart ways to make your consumers love your brand more - GoTech World 2021: Revive. Rise. Accelerate the future In a world where everyone started throwing budgets into digital because of a global pandemic, how do you make sure you can stay relevant in a cluttered communication channel?

Speakers:
Adrian Enache, General Manager @OmniPERFORM

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232

3 smart ways to make your consumers love your brand more

15:00 - 15:30 (GMT+02:00)
November 10, 2021
Keynote
Add to calendar 11/10/2021 15:00 11/10/2021 15:30 3 smart ways to make your consumers love your brand more - GoTech World 2021: Revive. Rise. Accelerate the future In a world where everyone started throwing budgets into digital because of a global pandemic, how do you make sure you can stay relevant in a cluttered communication channel?

Speakers:
Adrian Enache, General Manager @OmniPERFORM

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232
In a world where everyone started throwing budgets into digital because of a global pandemic, how do you make sure you can stay relevant in a cluttered communication channel?
Adrian Enache
Adrian Enache
General Manager
OmniPERFORM
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Adrian enjoys building teams and businesses that accelerate their results by creating omnichannel ecosystems and promoting an accelerated digital transformation. He reached senior management positions in both private and corporate environments, leading teams in companies such as Angels Den Funding, Phillip Morris or METRO. By the age of 30, he built two successful companies - the most recent being OmniPERFORM in the e-commerce & advertising industry, aiming to disrupt the digital and media agencies industry. OmniPERFORM, the digital-first communication agency, creates personalized marketing campaigns based on consumer preferences while using AI-driven prediction algorithms.



Adrian Enache' sessions:

15:00 - 15:30 (GMT)
Nov 10, 2021
Keynote
Add to calendar 11/10/2021 15:00 11/10/2021 15:30 Europe/Bucharest 3 smart ways to make your consumers love your brand more - GoTech World 2021: Revive. Rise. Accelerate the future In a world where everyone started throwing budgets into digital because of a global pandemic, how do you make sure you can stay relevant in a cluttered communication channel?

Speakers:
Adrian Enache, General Manager @OmniPERFORM

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232

3 smart ways to make your consumers love your brand more

In a world where everyone started throwing budgets into digital because of a global pandemic, how do you make sure you can stay relevant in a cluttered communication channel?


15:30 - 16:00 (GMT+02:00)
Nov 10, 2021
Keynote
Add to calendar 11/10/2021 15:30 11/10/2021 16:00 Brand vs. Demand: How to Boost ROI via a Full-Funnel Content Strategy - GoTech World 2021: Revive. Rise. Accelerate the future Attend this comprehensive session to discover actionable strategies for building an effective full-funnel content strategy.

Speakers:
Purna Virji, Senior Evangelist, Content Solutions @LinkedIn

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232
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VTEX

Brand vs. Demand: How to Boost ROI via a Full-Funnel Content Strategy

15:30 - 16:00 (GMT+02:00)
November 10, 2021
Keynote
Add to calendar 11/10/2021 15:30 11/10/2021 16:00 Brand vs. Demand: How to Boost ROI via a Full-Funnel Content Strategy - GoTech World 2021: Revive. Rise. Accelerate the future Attend this comprehensive session to discover actionable strategies for building an effective full-funnel content strategy.

Speakers:
Purna Virji, Senior Evangelist, Content Solutions @LinkedIn

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232
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VTEX
Attend this comprehensive session to discover actionable strategies for building an effective full-funnel content strategy.
Purna Virji
Purna Virji
Senior Evangelist, Content Solutions
LinkedIn
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Purna Virji is a globally recognized content strategist who has been crowned the Search Personality of the Year by the US Search Awards, was named by Adweek on their Young Influentials List, and was named by PPC Hero as the #1 Most Influential Expert in the world. She is a columnist and top-rated international keynote speaker who regularly speaks at conferences such as AdWeek, DMEXCO, The Next Web Conference and INBOUND. Prior to joining LinkedIn, Purna led global learning and thought leadership programs for Microsoft. An award-winning former journalist, Purna is an avid traveler, aspiring top chef, and enthusiastic tennis player in her spare time.



Purna Virji' sessions:

15:30 - 16:00 (GMT)
Nov 10, 2021
Keynote
Add to calendar 11/10/2021 15:30 11/10/2021 16:00 Europe/Bucharest Brand vs. Demand: How to Boost ROI via a Full-Funnel Content Strategy - GoTech World 2021: Revive. Rise. Accelerate the future Attend this comprehensive session to discover actionable strategies for building an effective full-funnel content strategy.

Speakers:
Purna Virji, Senior Evangelist, Content Solutions @LinkedIn

Click here to view more details about this session.
Virtual hello@myconnector.ro aKyOfPFEVzRHclXpWmTW75232

Brand vs. Demand: How to Boost ROI via a Full-Funnel Content Strategy

Attend this comprehensive session to discover actionable strategies for building an effective full-funnel content strategy.