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Beyond customer centric: what makes a website relevant?

12:15 - 12:45 (GMT+03:00)
11 November 2020
Keynote
Add to calendar 11/11/2020 12:15 11/11/2020 12:45 Europe/Bucharest GoTech World 2020 - The New Reality - Beyond customer centric: what makes a website relevant? When it comes to building a successful website, you need to take into consideration that, beyond the “About us” page, it’s not only about the company.
https://myconnector.ro/virtual/gotech-world-2020--the-new-reality/423
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When it comes to building a successful website, you need to take into consideration that, beyond the “About us” page, it’s not only about the company. It’s about owning a digital space where you can meet as many of your users’ needs as possible, an equation where SEO and UX can get you far.

Silvia Dumitrascu
Silvia Dumitrascu
Web Performance Product Lead/Functional Manager - Digital Tribe
ING Bank Romania
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Silvia Dumitrașcu has been part of the ING Bank Romania team since 2014, when she joined as a Senior Digital Marketing Performance & Strategy Expert. In 2017, she occupied the position of Content, Social Media and Website Manager and in 2018 she took on the role of Web Performance Product Lead and Functional Manager as part of ING’s Digital Tribe.

Silvia has a background in Finance and Marketing, working in companies such as IBM and one of the local Agile coaching Startups - Mosaic Works, and holds a Bachelor’s degree in Urban studies, as well as a Master’s degree in Physical Planning and the Management of Urban and Rural Settlements from the University of Bucharest.



10:15 - 10:30 (GMT)
11 November 2020
Keynote
10:30 - 11:00 (GMT)
11 November 2020
Keynote
11:00 - 11:30 (GMT)
11 November 2020
Keynote
12:00 - 12:15 (GMT)
11 November 2020
Networking Break
Watching
Beyond customer centric: what makes a website relevant?
12:15 - 12:45 (GMT)
11 November 2020
Keynote
13:45 - 14:00 (GMT)
11 November 2020
Networking Break
14:30 - 15:00 (GMT)
11 November 2020
Keynote
15:00 - 15:15 (GMT)
11 November 2020
Networking Break
15:15 - 15:45 (GMT)
11 November 2020
Keynote
15:45 - 16:15 (GMT)
11 November 2020
Keynote
16:15 - 16:30 (GMT)
11 November 2020
Networking Break
16:30 - 17:00 (GMT)
11 November 2020
Keynote
17:00 - 17:30 (GMT)
11 November 2020
Keynote