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Identifying and expanding opportunities with data driven Leads Program & App

16:15 - 16:45 (GMT+02:00)
04 November 2021
Keynote
Add to calendar 11/04/2021 16:15 11/04/2021 16:45 Europe/Bucharest Identifying and expanding opportunities with data driven Leads Program & App - DevCon Live 2021

Speakers:
Kevin Foley, Head of Data Science – Customer Journey @MassMutual

Click here to view more details about this session.
Online contact@catalyst.ro aKyOfPFEVzRHclXpWmTW75232

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Transforming and bringing into the future the 170-year old MassMutual life insurance company, the Data Science team has partnered with internal Marketing, Distribution, and Mobile teams to develop an innovative mobile application which MassMutual’s ~7,500 agents can use to identify customer leads. The app presents agents with various opportunities to identify new prospective customers, as well as intelligent cross-sale/up-sale opportunities with the agent’s existing customer base. Kevin will share an overview of the leads program and ‘LeadsApp,’ as well as some of the data-driven lead sources that the MassMutual Data Science team has developed.

Bogdan Raduta
Bogdan Raduta
Chief Innovation Officer
ENSO Artificial Intelligence


Moderator @ Data, AI & Machine Learning



Bogdan Raduta' sessions:

02:00 - 02:00 (GMT1)
Jan 01, 1970
Panel
Add to calendar 01/01/1970 02:00 01/01/1970 02:00 a 1 - DevCon Live 2021 1

Click here to view more details about this session.
Online contact@catalyst.ro aKyOfPFEVzRHclXpWmTW75232

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Kevin Foley
Kevin Foley
Head of Data Science – Customer Journey
MassMutual


Kevin is the Head of Data Science – Customer Journey at MassMutual, where he leads a team of data scientists, product/project managers, and software engineers in delivering data-driven solutions in support of the customer lifecycle and advisor experience.



Kevin Foley' sessions:

10:40 - 10:50 (GMT)
Nov 04, 2021
Keynote
Add to calendar 11/04/2021 10:40 11/04/2021 10:50 Intro Speech powered by Moderator - DevCon Live 2021

Speakers:
Bogdan Raduta, Chief Innovation Officer @ENSO Artificial Intelligence

Click here to view more details about this session.
Online contact@catalyst.ro aKyOfPFEVzRHclXpWmTW75232


10:40 - 10:50 (GMT+02:00)
04 November 2021
Keynote
10:50 - 11:20 (GMT+02:00)
04 November 2021
Keynote
11:25 - 12:10 (GMT+02:00)
04 November 2021
Keynote
12:15 - 12:45 (GMT+02:00)
04 November 2021
Panel
13:00 - 14:00 (GMT+02:00)
04 November 2021
Break
14:00 - 14:45 (GMT+02:00)
04 November 2021
Keynote
14:50 - 15:20 (GMT+02:00)
04 November 2021
Keynote
Watching
Identifying and expanding opportunities with data driven Leads Program & App
16:15 - 16:45 (GMT+02:00)
04 November 2021
Keynote
16:50 - 17:20 (GMT+02:00)
04 November 2021
Keynote
17:25 - 18:10 (GMT+02:00)
04 November 2021
Keynote