INTERNET & MOBILE WORLD 2018 AGENDA

09:00 - 10:00

Break

Siri Borsum

Siri Borsum

Leader of Digital Transformation, Google

10:15 - 10:45

Keynote

It’s hard to believe, but the smartphone is 10 years old now. You can’t really overstate the impact mobile has had on our lives and on our industry.
Roger Edwards

Roger Edwards

Consultant and Keynote Speaker

10:45 - 11:30

Keynote

Customers don’t like complexity. In this talk we’ll look at how to put together a simple marketing strategy. We’ll do this by answering three questions to get a deep understanding of your customer’s needs.

11:30 - 12:00

Break

Ingela Nordenhav

Ingela Nordenhav

Director, Digital Marketing Volvo Trucks, Volvo

12:00 - 12:30

Keynote

How to build brand and support sales - How to choose and created content for different target groups - Future challenges in a global world
Nils Liedtke

Nils Liedtke

Associate Partner, McKinsey & Company

12:30 - 13:15

Keynote

How consumers make purchase decisions has radically changed in the past years, especially due to the rise of digital technologies.

13:15 - 14:15

Break

David Vogel

David Vogel

Executive Director, Experience Design (Europe), AKQA

14:15 - 15:00

Keynote

Every large brand in the world understands by now how crucial UX design is. Over 75% of the biggest companies identify customer experience as their top priority.
David Vogel

David Vogel

Executive Director, Experience Design (Europe), AKQA

14:15 - 15:00

Keynote

David Vogel

David Vogel

Executive Director, Experience Design (Europe), AKQA

14:15 - 15:00

Keynote

David Vogel

David Vogel

Executive Director, Experience Design (Europe), AKQA

14:15 - 15:00

Keynote

David Vogel

David Vogel

Executive Director, Experience Design (Europe), AKQA

14:15 - 15:00

Keynote

David Vogel

David Vogel

Executive Director, Experience Design (Europe), AKQA

14:15 - 15:00

Keynote

David Vogel

David Vogel

Executive Director, Experience Design (Europe), AKQA

14:15 - 15:00

Keynote

David Vogel

David Vogel

Executive Director, Experience Design (Europe), AKQA

14:15 - 15:00

Keynote

David Vogel

David Vogel

Executive Director, Experience Design (Europe), AKQA

14:15 - 15:00

Keynote

Ilona Grzywinska

Ilona Grzywinska

Head of Communications, Central and Eastern Europe, Uber

15:00 - 15:30

Keynote

15:30 - 16:00

Break

Tomasz Pieta

Tomasz Pieta

Senior UX Designer, Booking.com

16:00 - 16:45

Keynote

Data driven alone, is not an approach that blindly leads to success! A/B testing will not tell you why your customers have a different behavior in every country or product they purchase. How many customer journeys do you need to have when offering a borderless product?
Matt Skinner

Matt Skinner

Head of Digital Strategy, Proctor + Stevenson

16:45 - 17:30

Keynote

Creating a seamless, cross-channel experience for prospects and customers is the dream for most digital marketers, and with GDPR causing email to take a diminished role, many B2B teams are now forced to look at alternative channels to fill the gap.
Day 2

09:00 - 10:00

Break

John Formica

John Formica

“Ex-Disney Guy”

10:00 - 11:30

Keynote

Have you ever wondered how the Disney Company continues to produce an incredible model on business excellence, customer brand loyalty and creating a unique customer experience through the use of digital technology?

11:30 - 12:00

Break

Claire Trevien

Claire Trevien

Marketing Consultant

12:00 - 12:45

Keynote

Think your company’s too boring to be creative? This session is designed to demonstrate that it’s possible to be creative even within industries that wouldn’t describe themselves as such.
Hicham Zaraket

Hicham Zaraket

Founder, The Rocket Marketing

12:45 - 13:30

Keynote

Digital advertising is the modern democratisation of marketing. You don’t need to spend millions in ad spend and hope to get results. You don’t need to target the whole country and hope some of them will be your clients. Facebook and Instagram performance advertising might seem complicated at first

13:30 - 14:30

Break

Dan Steinman

Dan Steinman

General Manager, Gainsight EMEA

14:30 - 15:15

Keynote

The world of software has changed dramatically. From a product/transaction focus to fully “as-a-service”, cloud-based and subscription model.
Ben Urbain

Ben Urbain

CEO & Founder, Glossy.tv

15:15 - 15:45

Keynote

In a digital world we see more than a hundred advertisement a day. Which ones do you remember? How can we build a visual communication leaves a lasting impression?

15:45 - 16:15

Break

Jon Mowat

Jon Mowat

Managing Director, Hurricane Media

16:15 - 17:00

Keynote

Video is the most engaging way to tell your brand's story and retain customer loyalty. In the video-first marketing environment, it is vital to understand why emotional video works so effectively to encourage your audience to take action and how to harness this power to increase engagement.
Anders Holmberg Lange

Anders Holmberg Lange

Head of EMEA Marketing, Gucci

17:00 - 17:30

Keynote

The session will take is point in how to create an SoMe strategy that will engage and evolve as the consumer grows more demanding.

09:00 - 10:00

Break

Roger Halbheer

Roger Halbheer

Chief Security Advisor in EMEA at Microsoft, Microsoft

Denis Makrushin

Denis Makrushin

Application Security Team Leader, Ingram Micro

10:45 - 11:30

Keynote

Nobody cares about his smart-home security, and nobody seems to care about smart-city threats that affect billions people.

11:30 - 12:00

Break

Flavius Plesu

Flavius Plesu

Head of Information Security, Bank of Ireland

12:00 - 12:45

Keynote

With Human Errors being the #1 cause of cyber incidents and data breaches, it is now a CISO imperative to tackle behavioural change and focus on building a risk aware cyber security culture.
Cotiso Cetinoiu

Cotiso Cetinoiu

Lead Network Security - Solutions Architec

12:45 - 13:15

Industry-Focus Session

13:15 - 14:00

Break

Robert Cretu

Robert Cretu

IT Security Engineer, METRO SYSTEMS

14:00 - 14:30

Industry-Focus Session

Businesses, governments and everyday people across the world have started incorporating more and more IoT devices in their activities.
George Dobrea

George Dobrea

Chief Hacking Officer, XEDUCO Institute

14:30 - 15:00

Industry-Focus Session

APT attacks have traditionally been associated with nation-state players. But in the last few years, APT actors have devolved from “fine dining to fast food”.

15:00 - 15:30

Break

Balazs Bucsay

Balazs Bucsay

Senior Security Consultant, NCC Group (CREST CCT)

15:30 - 16:00

Keynote

Hackers do not have a scope nor are interested in risk ratings. On the other hand, nobody wants to be hacked, but it could happen if our risk assessment was not properly done.
Alan Goode

Alan Goode

CEO & Chief Analyst, Goode Intelligence

16:00 - 16:45

Keynote

Businesses know that passwords are insecure, inconvenient and costly to manage. This presentation looks at password replacements that enable secure, convenient and affordable authentication across a range of devices and use cases – including enterprise and consumer.
Joppe Bos

Joppe Bos

Cryptographer, NXP Semiconductors

16:45 - 17:30

Keynote

The applications of machine learning seem to be endless. In the Internet of Things era this has the capability to transform how we interact with machines.
Day 2

09:00 - 10:00

Break

Guy Barnhart-Magen

Guy Barnhart-Magen

Security Research Manager, Intel, Intel Corporation

10:00 - 10:45

Keynote

Artificial Intelligence (AI) is the newest addition to a crowded IT toolset. In this talk we will explore how intelligent systems add new attack surfaces to the organization, new attack methods and the targets attackers pursue in the AI landscape.
Cristian Pațachia-Sultănoiu

Cristian Pațachia-Sultănoiu

Development & Innovation Manager, Orange

Andrei  Bozeanu

Andrei Bozeanu

Founder, Dekeneas

10:45 - 11:15

Industry-Focus Session

Orange Romania is analyzing large volumes of data using Machine Learning, detecting patterns, anomalies and Advanced Persistent Threats, enhancing resilience to cyber and cyber-physical threats.

11:15 - 11:45

Break

Pete Herzog

Pete Herzog

Managing Director & Co-founder, ISECOM

12:30 - 13:15

Keynote

As a security analyst I've seen a lot of things. Internet things. Most are some cluster of apps, sensors, mobile devices, web, and cloud.

13:15 - 14:15

Break

Martin McKeay

Martin McKeay

Senior Security Advocate, Akamai Technologies

14:15 - 15:00

Keynote

The biggest danger posed by bots and botnets comes from the fact that they’re so ubiquitous. Businesses rely on search engine bots to index their sites so customers can find them.
Maria Maxim

Maria Maxim

Partner, Wolf Theiss

15:00 - 15:30

Industry-Focus Session

Although a major step forward and a continuing improvement process for most of the companies, digitalization brings with it a series of challenges as well as compliance requirements under the General Data Protection Regulation - GDPR.

15:30 - 16:00

Break

Istvan  Laky

Istvan Laky

Senior Systems Engineer, Juniper Networks

16:00 - 16:30

Industry-Focus Session

Tiberiu Anghel

Tiberiu Anghel

Director of Security Operations, CyBourn

16:30 - 16:45

Industry-Focus Session

In today’s digital world, business performance is directly linked to the well-being of an organization’s cyber space.
Joseph Carson

Joseph Carson

Chief Security Scientist, Thycotic

16:45 - 17:30

Keynote

It is critically important to know how cyber criminals target their victims, what you can do to reduce the risk and make it more challenging for the attackers who steal your information, your identity or your money.

09:00 - 10:00

Break

Viorel Chelaru

Viorel Chelaru

Java Developer, METRO SYSTEMS

10:00 - 10:30

Industry-Focus Session

What is the right attitude when facing performance issues, with technical examples from personal experience.
Bruno Bossola

Bruno Bossola

Java Champion //Co-founder, meterian.io

10:30 - 11:45

Workshop

In this workshop, I will explain how to build a secure delivery pipeline for your Java application implementing automation security early in the process and building security in the product rather than applying it to a finished product.

11:45 - 12:15

Break

Jakub Podlesak

Jakub Podlesak

Principal Member Of Technical Staff, Oracle Labs

12:15 - 13:30

Workshop

GraalVM is a pluggable and embeddable VM designed for running programs written in multiple different languages.

13:30 - 14:30

Break

Volker Simonis

Volker Simonis

SapMachine Activist and OpenJDK Addict, SAP

14:30 - 15:45

Workshop

Class Data Sharing (CDS) is a feature introduced in Java 5 to improve startup performance and reduce the memory footprint of Java by storing the preprocessed class metadata of system classes on disk and sharing it between virtual machines.

15:45 - 16:15

Break

Mario-Leander Reimer

Mario-Leander Reimer

Principal Software Architect, QAware GmbH

16:15 - 17:30

Workshop

Cloud native applications are popular these days. They promise superior reliability and almost arbitrary scalability. They follow three key principles: they are built and composed as microservices.

09:45 - 10:15

Panel

Andreea Cramer

Andreea Cramer

Marketing Director Business Segment Telekom Romania

10:15 - 10:45

Industry-Focus Session

Guillaume Guerrin

Guillaume Guerrin

Head of Online & Mobile Research for Europe, CIS, Africa, IPSOS

10:45 - 11:15

Industry-Focus Session

From the manner we talk to people (mobile studies, online communities, ethnography, geolocation or neuroscience) to how we pass on relevant information to our partners (movies, online dashboard, infographics), today’s research is more than ever about technology and innovation.

11:15 - 11:45

Break

Saverio Romeo

Saverio Romeo

Lead IoT Expert, IoT Analytics

11:45 - 12:30

Keynote

The presentation will illustrate the state of the IoT looking at the market situation of the various technologies composing an IoT solution. It will then explore which are the major technologies impacting the future of the IoT.
Harald Burchardt

Harald Burchardt

Chief Commercial Officer, pureLiFi

12:30 - 13:15

Keynote

Imagine a world where high-speed connectivity is as pervasive as the lights in our ceilings, our streets and our homes.

13:15 - 14:15

Break

Pernilla Jonsson

Pernilla Jonsson

Head of Ericsson Research Consumer & Industry Lab, Ericsson

14:15 - 15:00

Keynote

Imagine you have just arrived home from work. You wave your hand, and the lamp turns on, flashing the light in greeting.
Momchil Elenkov

Momchil Elenkov

Global Telecom Partnerships Manager, VIBER

15:00 - 15:30

Keynote

Have you thought about all these various kinds of interactions in some form of a digital environment getting more and more frequent?

15:30 - 16:00

Break

Alex Casalboni

Alex Casalboni

Technical Evangelist, Amazon Web Services

16:00 - 16:45

Keynote

How do you build an application that is at the same time scalable, maintainable, cost-effective, smart, and conversational?
Ted Oorbals

Ted Oorbals

CEO, Biocryptology Platform

16:45 - 17:30

Keynote

In this session, Ted Oorbals will explain how Biocryptology will eliminate ID fraud with its universal identity platform for online and physical access.
Day 2

Kevin Warwick

Kevin Warwick

Emeritus Professor, Coventry University and University of Reading

10:00 - 10:45

Keynote

Takeaways: 1. We can upgrade the human brain 2. Your brain and body do not have to be in the same place 3. We can link the human brain with AI.
Jody Turner

Jody Turner

Future Insight Strategist, CultureofFuture

10:45 - 11:30

Keynote

How do we track and prepare for a rapidly approaching future, when everything around us is evolving so quickly?

11:30 - 12:00

Break

Brent Lessard

Brent Lessard

Co-founder and Project Manager, rLoop

12:00 - 12:45

Keynote

The confluence of breakthrough technologies has created an unprecedented opportunity for new forms of organizations to arise.
Axel Steinkuhle

Axel Steinkuhle

Managing Director, evrbit

12:45 - 13:15

Keynote

How can we treat virtual and digital worlds as a natural part of our reality? We’ll discuss how the 5 key factors of successful products can be adapted to VR.

13:15 - 14:15

Break

Maarten  Oonk

Maarten Oonk

Director New Business for Romania and EMEA, Deloitte Romania

14:15 - 14:45

Industry-Focus Session

How can we actively shape the future state of our markets and fulfil unmet customer needs by using digital technology, channels and new business practices. Dive deeper in the magic of platform business, digital ecosystems and the next level of internet of things.
Joel Curado

Joel Curado

Customer Success Lead, Cisco Switzerland

14:45 - 15:30

Keynote

How digital transformation is enabling businesses to provide better services to their customers and how security, digital platforms and business processes come together to achieve business outcomes.

15:30 - 16:00

Break

16:00 - 17:00

Panel

Kyran Schmidt

Kyran Schmidt

Investment Analyst, Seedcamp

17:30 - 18:00

Other

Valentin Ghita

Valentin Ghita

Senior System Engineer

10:00 - 10:30

Industry-Focus Session

Have you ever wondered what’s actually behind buzzwords such as Chatbots, Machine Learning, NLP and Artificial Intelligence?
Costin Matache

Costin Matache

Strategic Projects Manager; Trencadis, Trencadis

10:30 - 11:00

Industry-Focus Session

What do you do when your clients ask you to recommend a messaging app that is highly secure and deals with privacy issues in a professional manner?

11:00 - 11:30

Industry-Focus Session

Iryna Maksymets

Iryna Maksymets

Senior Business Development Manager, ABBYY, ABBYY

11:30 - 12:00

Industry-Focus Session

During the keynote you will take a deep dive into the impact RPA is having on intelligent capture.

12:00 - 12:30

Other

Liviu Buligan

Liviu Buligan

Executive Director SoftOne Romania

12:30 - 12:45

Industry-Focus Session

The rising adoption of new technologies is drastically changing the face and pace of business. Organizations need to change their business models and urgently adapt to the new market reality for two powerful reasons.
Mircea Prelipceanu

Mircea Prelipceanu

Head of International Sales - CAS CRM, CAS

12:45 - 13:15

Industry-Focus Session

In a world increasingly driven by digitalization and business complexity it becomes more and more important to emotionally reach and inspire customers to turn them into real fans of your company, assuring your successful future.
Mikhail Beyrak

Mikhail Beyrak

Business Development Manager, 1Ci

13:15 - 13:30

Industry-Focus Session

Growing customer expectations from companies create new growth points for business and technology. The growing demand for technology creates high prices. We will tell you how to cost-effective use all the latest technologies for SME using the 1C:Enterprise.

13:30 - 14:30

Break

Adrian Fratean

Adrian Fratean

Senior Business Developer

Andreea Ungureanu

Andreea Ungureanu

Product Innovation Manager

14:30 - 15:00

Industry-Focus Session

Imagine a world where hundreds of assets are connected across the energy sector: from individual homes producing their own electricity and sending it to the grid, to smart buildings and green mobility – essential parts of a smart city. That world is starting to take shape, thanks to the rise of IoT.
Sameh Yamany

Sameh Yamany

Chief Technology Officer

15:00 - 15:30

Industry-Focus Session

As 5G and IoT services come closer to fruition, mobile operators, system integrators and their partners are paying more attention to network automation and network slicing and the role of artificial intelligence and machine learning In delivering an outstanding QoE to subscribers.
Andras Palfi

Andras Palfi

Data Scientist, Bigstep

15:30 - 16:00

Industry-Focus Session

The world's most valuable resource is no longer oil, but data. As a result, the skills to convert data into insights that generate revenues are high in demand.

16:00 - 16:15

Break

Dan Ștefănescu

Dan Ștefănescu

Senior Expert, Strategy & Projects; DSA, Trencadis

16:30 - 16:45

Industry-Focus Session

So many questions still unanswered regarding traffic management, so many solutions already out there on the market.

16:45 - 17:00

Industry-Focus Session

Lior Barak

Lior Barak

Founder, Tale About Data

17:00 - 17:30

Keynote

In the session we will go over my learning from the long carrier I have in transforming organization from Excel to automated reporting system, what tools and methods I found helping, How did I manage to build bridges between the engineers and marketing.
Day 2

Eduard Pughin

Eduard Pughin

General Manager, Maguay Computers, Maguay

10:00 - 10:30

Industry-Focus Session

Catalina Sofron

Catalina Sofron

Business Development Manager, Datanet

10:30 - 10:40

Industry-Focus Session

Modern customers require fast, high quality and, above all, consistent customer service across all channels, anywhere.
Alexandru Radu

Alexandru Radu

Business Development Manager

10:45 - 11:15

Industry-Focus Session

Businesses are constantly bombarded by companies pretending they have created the ideal product/ software/service for them.
Razvan  Iordache

Razvan Iordache

EMEA Technical Pre-Sales Lead

11:45 - 12:15

Industry-Focus Session

RPA stands for “Robotic Process Automation” and refers to the automation of a computer-centric process using software robots.
Sameh Yamany

Sameh Yamany

Chief Technology Officer

12:15 - 12:45

Industry-Focus Session

Network service providers have been grappling with the evolution to 5G for some time, including how to address technology challenges such as fixed mobile convergence, massive MIMO evolution, beam forming and new hybrid cloud and edge computing platforms.
Cosmin Bodea

Cosmin Bodea

CTO, Air Traffic Controller; SimSoft, Trencadis

12:45 - 13:00

Industry-Focus Session

As an Air Traffic Controller you must always be prepared for every situation that may come, to react as fast as you can, to work under pressure, with high stakes at hand, knowing that every mistake you make can result in considerable loss.

13:00 - 14:00

Break

Marian Simpetru

Marian Simpetru

Managing Partner, eSolutions

14:00 - 14:30

Industry-Focus Session

Ioan Alexandru Drăgan

Ioan Alexandru Drăgan

Deputy CEO, International Affairs; Bringo Vision, Trencadis

14:30 - 14:45

Industry-Focus Session

Smart Buildings, Green Energy, the Carbon Footprint are rather frequent topics nowadays and there are still advantages and disadvantages to be taken into consideration when deciding to invest in the acquisition of technological solution with impact in these areas.
Horia Flueras

Horia Flueras

Managing Partner IT HIT

14:45 - 15:00

Industry-Focus Session

Have you ever heard of new technologies with fancy name like IOT, AI and Machine learning?
Adrian Bilauca

Adrian Bilauca

Chief Software Architect

15:00 - 15:30

Industry-Focus Session

15:30 - 16:00

Break

J.F. Grossen

J.F. Grossen

VP Design

16:00 - 16:30

Industry-Focus Session

Beyond existing navigation uses, maps are media. Dynamic new maps will tell engaging interactive stories, reveal insights, augment the world, and present location cinematically – for live media production, rich data visualizations, mixed reality, and much more.
Julian  Atanasoae

Julian Atanasoae

Partner Technical Consultant

Radu Ștefan

Radu Ștefan

Director Dezvoltare Parteneriate ISV, Microsoft

16:30 - 17:00

Industry-Focus Session

DevOps brings together people, processes, and technology, automating software delivery to provide continuous value to your users. With Azure DevOps solutions, deliver software faster and more reliably—no matter how big your IT department or what tools you’re using.

23:15 - 23:45

Break

Bogdan Pipernea

Bogdan Pipernea

Head of IT, Raiffeisen Bank

10:00 - 10:15

Industry-Focus Session

Adrian Enache

Adrian Enache

OmniPERFORM CEO, Omniperform

10:15 - 10:30

Industry-Focus Session

Good results without knowing how to replicate it. Knowing how to prevent future failure. What would you choose?
Anabela Luca

Anabela Luca

Managing Director & Online Marketing Consultant/Trainer, Adlemonade

10:30 - 10:45

Industry-Focus Session

Your digital customers are beyond Google and Facebook. Explore innovative ad placements and ad formats with Waze. Join us for appealing case studies and best practices to boost your brand awareness with Waze users.
Augustin Ladar

Augustin Ladar

Shutterstock Premium Partner Romania, Shutterstock

10:45 - 11:15

Industry-Focus Session

Nothing in this world is for free!The general assumption is that Internet content is either free or very cheap, not to mention highly convenient.
Radu Zmaranda

Radu Zmaranda

CIPP/E, Associate

Roxana Mitroi

Roxana Mitroi

Associate

11:15 - 11:45

Industry-Focus Session

In the past, cookies have never had a place within the “personal data ecosystem”, yet nowadays they have become indispensable for any marketing campaign.

11:45 - 12:00

Break

Adrian  Alexandrescu

Adrian Alexandrescu

Managing Partner, Interactions

12:00 - 12:30

Industry-Focus Session

A concrete side-to-side comparison of two alternate realities: before and after marketing automation. A list of common mistakes made by marketeers and how marketing automation can better shape organizational processes. A comparison of Salesforce Marketing Cloud and other automation solutions.

12:30 - 13:00

Industry-Focus Session

Teodor Tunea

Teodor Tunea

Digital Sales Director, Digitaljob

13:00 - 13:30

Industry-Focus Session

Imagine a world where everybody is happy and healthy; where everybody has access to minimum public services and where human rights are respected; imagine a world without hunger and with a clean and sustainable environment.
Cristi Gheorghe

Cristi Gheorghe

Product & Marketing Director, Twispay

13:30 - 18:13

Industry-Focus Session

Potential clients spend an impressive amount of time to consume content published by the businesses they are considering. This fact speaks volumes about the relevance of quality content in marketing.

13:45 - 14:45

Break

Rares Bănescu

Rares Bănescu

Founder & CEO

14:45 - 15:00

Industry-Focus Session

The concept of automated marketing/retargeting for e-commerce is not new, it’s something that lot of marketers are trying to use in an attempt to steer their customers towards buying more.
Vlad Nistor

Vlad Nistor

CEO, Coinflux

15:00 - 15:15

Industry-Focus Session

Investing in ICO Tokens involves high risks, but has the potential to generate high returns.
Michael Hartman

Michael Hartman

Co founder of Innoventic Inc, Innoventic

15:15 - 15:30

Industry-Focus Session

Michael will speak about his experience with helping thousands of Romanian Entrepreneurs in Romania own and operate an US company from the comfort of their home.
Catalin Maftei

Catalin Maftei

Founder & CEO C-Solution, C Solution

15:30 - 15:45

Industry-Focus Session

As soon as the online order has been placed, customers ask: "When do I receive my order?" It's a trivial question, but it has become one which the merchants no longer want to deal with.
Sorin Despot

Sorin Despot

Senior Marketing Manager, Twispay

15:45 - 16:00

Industry-Focus Session

Cross-Border eCommerce is on the rise and shoppers will continue to research their objects of desire online, so it is quite important to understand their online behaviour.

16:00 - 16:15

Break

Andrei Georgescu

Andrei Georgescu

Co-founder and Managing Director, White Image

16:15 - 16:45

Industry-Focus Session

We like to always talk about solutions that bring us success and conversions, but they do not apply to everyone in any circumstances.
Andra Georgescu

Andra Georgescu

Co-founder Hey, Be Well!

16:45 - 17:15

Industry-Focus Session

There is, currently, a gap between the potential that technology has to improve our health and happiness and the actual manifestation of the potential.
Victor Racariu

Victor Racariu

General Manager Glovo Romania, Glovo

17:15 - 17:30

Industry-Focus Session

Glovo Vision - food delivery - food as the centre of something bigger - something special Are we winning? - expansion - growth
Day 2

Anda Hajdinjak

Anda Hajdinjak

Head of Innovation & Agile E.ON Romania

10:00 - 10:30

Industry-Focus Session

How can companies keep up with the pace of change? Our answer is Open Innovation and Agile.
Ana Scarlat

Ana Scarlat

Commercial Platforms Director, eMag

10:30 - 11:00

Industry-Focus Session

Both from the customers’ and the retailers’ point of view, Black Friday is the biggest shopping day of the year.
Rafael Campos

Rafael Campos

Sales VTEX EMEA Market, VTEX

11:15 - 11:45

Industry-Focus Session

In less than ten years companies like Nokia and Toys“R”Us went from big companies to nothing. Why do solid companies bankrupt? What do you need to change in our company to, maybe, survive for the next 10 years?
Carmen Iftode

Carmen Iftode

Associate

Ruxandra Pirlan

Ruxandra Pirlan

CIPP/E Associate

11:45 - 12:15

Industry-Focus Session

The great digital advancement we are experiencing led to the emergence of a considerable number of new types of digital goods and services on the digital market, which may vary significantly from specific downloadable content.
Ovidiu Joita

Ovidiu Joita

Owner @ iAgency.ro [Top Romanian SEO Agency], iAgency

12:15 - 12:30

Industry-Focus Session

How important is to be a powerful brand for Google? Many top brands neglect the Search Market not being aware of the high volume of sales that can be achieved on this market. How can we build a strong brand on the Online Market.

12:30 - 13:30

Break

Mihai Dancila

Mihai Dancila

CEO, Consilo

13:30 - 13:45

Industry-Focus Session

Partnerships, such as sales, are made between people.
Alexander Simionescu

Alexander Simionescu

General Manager

13:45 - 14:15

Industry-Focus Session

The global automotive industry is facing a new era of innovation towards electric, connected and autonomous vehicles.
Alexandru Volocaru

Alexandru Volocaru

Online Marketing Expert, Orange

14:15 - 14:30

Industry-Focus Session

Orange Romania wanted to change consumer perception and reach new customers. Using data and segmentation we developed an audience targeting strategy with custom messaging to drive more than 50K new leads.
Calin Rotarus

Calin Rotarus

General Manager - Romania, Tailwind

14:30 - 14:45

Industry-Focus Session

The fight for users' attention and the huge competition to be in the right place(ment) in the moment they are groping for their wallets, has two types of warriors: the ones that raise the bids, and the others that look for alternative traffic sources.
Radu Mărcușu

Radu Mărcușu

CEO, upswing

14:45 - 15:15

Industry-Focus Session

90% of the data in the world today has been created in the last two years alone.
Mihai Vinatoru

Mihai Vinatoru

Co-founder & CEO

15:15 - 15:30

Industry-Focus Session

In this talk, we will transparently expose DWF's methodology of creating successful SEO strategies with guaranteed long term results.
Alexandra Pahomi

Alexandra Pahomi

PR & Social Media Manager Middle East, South Africa & CEE, New Markets, Fitbit

15:30 - 15:45

Industry-Focus Session

15:45 - 16:15

Break

Claudia Chirilescu

Claudia Chirilescu

Managing Director, Spoon Media

16:15 - 16:30

Industry-Focus Session

As consumers spend more and more time on social channels, we should consider the brand presence as a strategic decision that is reflected in brand perception and business results. Spoon proposes a social media canvan that will help brands and profesionals organize their goals and content structure.
Florin Peţu

Florin Peţu

Managing Partner Admarks, Admarks

16:30 - 16:45

Industry-Focus Session

Lars Bognar

Lars Bognar

Mobile Specialist, Central Europe, Google

16:45 - 17:15

Keynote

In 2015, mobile searches have surpassed desktop searches for the first time. Today, the majority of online businesses get most of their traffic from mobile devices.
Ashwin  Jayaram

Ashwin Jayaram

Chief Strategy Officer

17:15 - 17:30

Industry-Focus Session

Between dashboards and data visualizations driven by machine learning, to smart motion sensors to enhance safety on manufacturing floors, to precise assembly by robots, the application of big data and AI is and will continue to grow in every industry.

23:00 - 23:15

Break

09:00 - 10:00

Break

Wiliam  Bognar

Wiliam Bognar

Product Manager

10:00 - 10:30

Industry-Focus Session

Every startup today dreams about reaching the unicorn status, becoming a company valued at more than 1BN$. But what gets you there and most importantly - what does come after?
Dino Esposito

Dino Esposito

Digital Strategist, BaxEnergy

10:30 - 11:30

Workshop

Authenticating users and checking their permissions to perform certain actions are the ABC of any software and real-life process.

11:30 - 12:00

Break

Alex Thissen

Alex Thissen

Cloud architect, Xpirit

12:00 - 13:30

Workshop

In this session we will take a look at building .NET Core solutions based on Docker, Kubernetes and Azure and taking these to production efficiently and how to iterate your development cycle.

13:30 - 14:30

Break

Tamir Dresher

Tamir Dresher

Chief Architect at Clarizen, Microsoft MVP, Author and a Lecturer at Ruppin Academic Center, Clarizen

14:30 - 15:45

Workshop

In this session you'll learn * the architecture of .NET Core and .NET Standard the different utilities, libraries and concepts that comes with it. * How to create a .NET Core app * How deploy your app as Docker image and run it as Docker container

15:45 - 16:15

Break

Edwin van Wijk

Edwin van Wijk

Principal Software Architect, Info Support

16:15 - 17:30

Workshop

In this session I will show you how to build Microservices using .NET Core and Docker.